During my time as a Graphic Designer at the NFL Players Association, I led the design of the NFLPA Financial Advisors Guide, a comprehensive resource aimed at helping advisors provide informed financial guidance to NFL players. The guide was crafted to convey a sense of clarity and professionalism, offering key information on player contracts, financial planning, and wellness resources in an accessible format.
I focused on a clean, structured design, using modern typography and well-organized layouts to ensure the guide was easy to navigate. This approach allowed financial advisors to quickly find relevant content, reinforcing the importance of clarity in high-stakes financial decision-making.
The Financial Advisors Guide was designed to foster trust and transparency between advisors and NFL players. By streamlining access to critical financial information, the guide played a key role in educating advisors on best practices, helping them better serve their player-clients while adhering to NFLPA standards.